Koru vs Spreadsheets

What is Koru?

Koru transforms career tracking from a chore into a conversation. Instead of opening a spreadsheet, deciding what columns matter, typing carefully formatted entries, and maintaining the system over time—you send a quick voice note about your day. The AI extracts skills, identifies achievements, spots patterns, and structures everything automatically. When you need it, your history is ready to become STAR stories, tailored CVs, or interview preparation.

What is Spreadsheets?

Google Sheets and Excel are the default choice for tracking anything, including career achievements. They're free, familiar, and infinitely flexible. You can build any structure you want: columns for date, project, achievement, skills, impact. Many professionals start career tracking with a spreadsheet because it's zero friction to begin. The challenge is sustaining it.

Key Differences

Spreadsheets are where career tracking often goes to die. The pattern is predictable: enthusiastic setup, a few weeks of entries, then abandoned as life gets busy. The problem isn't willpower—it's that spreadsheets require manual effort every single time, with no reward until much later (job search time). Koru inverts this: the input is effortless (voice note), the AI does the work, and you see immediate value in how it structures your achievements. The hidden cost of 'free' is the time spent maintaining a system that delivers raw data, not usable outputs.

Pricing Comparison

Spreadsheets are free. Koru is €20/month. That's the simple comparison. The real question is: what's your time worth, and does your career tracking actually work? If your spreadsheet has been abandoned for months, 'free' hasn't delivered any value. If Koru helps you capture achievements consistently and turn them into interview-ready content, €20/month is an investment in career readiness, not an expense.

Who Should Choose Koru?

Koru is for professionals who've tried spreadsheets and found them abandoned after a few weeks. If you know you should track your achievements but can't maintain the habit, Koru's voice-first approach and AI processing remove the friction. It's also better if you want your tracking to do something—not just store data, but produce STAR stories, CVs, and interview preparation when you need them.

Who Should Choose Spreadsheets?

Spreadsheets work for people with exceptional discipline who genuinely maintain systems over years. If you're the person whose personal budget spreadsheet has 5 years of data, you might succeed with career tracking too. Spreadsheets are also better if budget is the absolute constraint, if you need specific calculations or formulas, or if simple data storage is truly all you need.